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geographic and geographically-based statistical data..
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Using the right information to get the right resultsPeter Yexley looks at the difficulties in the procurement of quality geographic and geographically-based statistical data..Any individual with the slightest connection in marketing or data capture will understand the difficulties in the procurement of quality geographic and geographically-based statistical data. The Internet is possibly the best starting point when searching for geodata and other such information but how reliable and how old is the information we receive from other websites? Global Gazetteer-related information has probably the fastest rate of obselesence because it contains information and data dealing with millions of places around the world. Thankfully the infrastructure rarely changes, such as longitude and latitude, a province name, the correct population, zip codes, postal codes, time zones, etc., however the administrative role within some countries could alter at a moments notice, this adds to the importance of ensuring your geodata supplier is up to date. This may or may not affect your marketing strategy, nonetheless, if that part of the information is out of date, we need to question the rest of the data. Its not all about marketing, this information is invaluable to expansion plans, relocation, building and development, shipping, law enforcement, insurance risk assessement, vehicle tracking, transportation, etc. I mention The Global Gazetteer because it is a comprehensive set of databases covering populated places, ports and airports - ( Approximately 5,400, 38,300 and 50,000 entries respectively, geocoded and linked to their locations.) Airports, especially, are enriched with various codes, such as height, runway length, an indication of importance, time zone and other data., points of interest, administrative areas and countries. The data held includes administrational, locational, physical and demographic data. Although not all data is held for all records, so it is worth referring to the Gazetteer page for sample statistics and details of the data available. Detailing more than four million places around the world and enriched with additional data and the actual administrative role within the country, type of place, height and more.The Global Gazetteer offers exceptional selection facilities so that the company ( ALLM Systems and Marketing ) can provide exactly the right data to match a customer's project requirements or even their budgetary constraints. I found that it is not a menu driven product which must be purchased as a whole. Each customer's data requirement is unique and ALLM Systems and Marketing treat it as such which is particularly useful if you want say, information about one part of a particular region. I believe that ALLM Systems and Marketing are the only company whose business is focused on gazetteer-related data. |
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PERSONAL NAMES TRAINS & BOATS & PLANES!
The current distribution of numbers across the broad groupings of places totals:
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How is Gazetteer data used? 100,000 places for the 3-D Atlas |
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The Global Gazatteer is a major source for all information and data, free downloads are available and there is no minimum order. |
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Contact Information Telephone 0044 1202 417 477 Fax 0044 1202 417 477ALLM Systems and Marketing Post 9 Sevenoaks Drive Castledean BOURNEMOUTH BH7 7JH England E-mail alan@allm-geodata.com
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Internet News by Peter Yexley 01707 6467457
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